Falling market share and CEO's being given the boot have decreased the value of Yahoo! lately, so could it be time for the board to consider selling the company?
After the exit of CEO Carol Bartz, a leaked memo from founder Jerry Yang to his employees fueled rumors that the company wouldn't knock back a takeover bid.
Here is the excerpt from the email:
Our advisers are working with us to develop ideas that we will pursue proactively. At the same time, they are fielding inquiries from multiple parties that have already expressed interest in a number of potential options.
We will take the time we need to select and structure the best approach for the company, its shareholders and employees.
This translates to: For the right price, you bet we will sell!
When I was at a client's User Conference earlier this year, Steve Farnsworth caught up with me and asked a question about using analytics to refine content for increased sales. I'm a big fan of repurposing content and I noticed that the video itself never mentions me or my name and that people who read Online Marketing Blog might not see it.
Interview Screen Grab from the 2011 Vocus Users Conference
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