|June 21, 2013|
|Get Passionate: 3 Great Ways to Monetize on Facebook|
|By Natalie Revell|
| Facebook’s platform changes quite often. The constant changes can make us forget what we already knew or just feel like giving up. Facebook can be frustrating. So let’s go over some quick points you may have forgotten or just never knew that can help you with overall marketing efforts.
Cover Image Description
Let’s start with Facebook’s cover image. Have you added a description with a call-to-action and a link? A lot of brands don’t know to do this. The image header itself cannot be made to have a hyperlink but you can click it. The click takes you to the URL for the image where you can add a description. This description can include a link and a call-to-action, so utilize it. Even better, if you have a campaign running or an upcoming event, create a header image (851 pixels wide and 315 pixels tall) unique to your campaign that includes a call-to-action, such as “Click Here to Join.” Facebook lifted the ban on calls-to-action in the header so feel free to include them [...]
||Today's Top Videos:|
|Here's Google's Entire June 6th Stockholders Meeting|
|Google has made its annual stockholders meeting available for the public to view via YouTube. The meeting took place on Thursday, and is about an hour and a half long.|
|Want A Peek Inside Tim Cook's Mind? Watch This Video|
|Apple CEO Tim Cook made an appearance at the All Things Digital conference to talk about everything from wearable computers and Google Glass to taxes and Apple's market share.|
|LinkedIn Gets A New Navigation Bar|
|LinkedIn continues to redesign various functions of its site on both desktop and mobile devices. Today, the company introduced a new navigation bar, which a LinkedIn spokesperson tells WebProNews is [...]|
|Cold Calling Tips for Better Cash Flow|
| Mention cold calling to a bunch of entrepreneurs and most will grimace as if they were in pain.
I get it.
The one time I tried to do some cold calling, I failed miserably. I could not make myself get out of the car.
I had prepared myself well. Targeted my market properly. And I just couldn’t do it.
So I decided it just wasn’t the best way for me to drum up new business. [...]
|What everybody needs to know about Value and Trust||Sales Is a Function of Marketing Pure and Simple||How to Get Your Company Selling More|
|If you want to make more sales or attract more high quality clients, you need to understand the following marketing fact: If a prospective client sees enough value in your service and they trust you to deliver it, they will buy from you! Value or [...]|| Over the years one of the great breakdowns in many of the small businesses that I’ve worked with lies in area of sales.
Now it might be tempting to conclude that what I referring to is a lack of sales, but what I’m really getting at is a misunderstanding there’s actually a distinction between sales and [...]
|Every company wants to sell more. As a copywriter you would expect me to harp on about how the copy across all your marketing materials is essential if you want to engage and encourage your customers to buy. Of course that’s true, but [...]|
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